Top 5 Beauty Retail Apps on Android in South Africa for Q3 2023

Performance of Top 5 Beauty Retail Apps on Android in South Africa for Q3 2023

In the third quarter of 2023, the beauty retail sector on Android in South Africa saw a mix of trends in terms of downloads and active users. Here’s a closer look at how the top five apps performed:

VILLA FRAGRANCES

Downloads for VILLA FRAGRANCES fluctuated throughout Q3 2023. The app began the quarter with around 241 downloads in the first week of July, reaching a peak of 322 downloads by late July. However, downloads declined towards the end of September, dropping to 76.

Nu Skin Vera

Nu Skin Vera experienced a relatively stable download trend with a notable increase towards the end of the quarter. Starting at 106 downloads in late June, the app saw a consistent rise, reaching 193 downloads by mid-July, and ending the quarter with 183 downloads in the last week of September.

Korean Skincare EU

Korean Skincare EU showed significant growth in both downloads and active users. Downloads surged from 18 in late June to 330 by the end of September. Active users mirrored this upward trend, starting at 106 and peaking at 421 by the end of the quarter.

Shop for Avon Cosmetics

Downloads for Shop for Avon Cosmetics remained relatively stable, starting with 121 in late June and maintaining a similar range throughout the quarter. The app saw minor fluctuations, with a slight dip to 79 downloads in late July but remained consistent overall.

Lush Fresh Handmade Cosmetics

Lush Fresh Handmade Cosmetics also demonstrated a notable increase in downloads and active users. Downloads increased from 27 in late June to 125 by the end of September. Active users followed a similar pattern, rising from 20 in late June to 101 by the end of the quarter.

These insights are derived from Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.